You run your business on gross profit

Revenue – Direct costs = Gross Profit.
Direct costs are cost you incurred BECAUSE you sold that thing. Direct Labor, Materials, Sales Commission, etc. If you didn’t sell it, you would not have those costs.
So the revenue you have minus your direct costs = gross profit dollars. That is what you run the business on.
Gross profit dollars pay for indirect costs (“General and Administrative” costs) including marketing, all the people in the office and warehouse, vehicles, insurance, IT, etc., etc.
Most importantly, what is left over from gross profit after all indirect costs are paid is NET profit.
You run your business on Gross Profit.
So, what is your gross profit? To increase it you can raise your prices, or sell more, or lower your direct costs.
What do you need to do now to have more gross profit dollars come into your business from operations?
So true Larry! Have learned that I’m just not going to stop dreaming and striving for more in all areas of my life. Each time I’ve achieved a large goal that I thought would be a stopping point for my internal drive, I was wrong.
Ohhhhh, now I get it! I appreciate this one, that really helped me understand my miserableness, PTL! now I know what to do with it, change that miserable energy into positive energy for joy in the present and motivation to learn and get better for more joy in the future!…it’s like my spiritual walk i can be miserable in how hard it is to not be a sinner or I can rest in the fact that Jesus has already achieved my sinlessness, therefore I can have joy and peace in connecting with Jesus daily knowing, that by making my goal to connect with Jesus minute by minute, will connect me with His sinlessness. Jesus said, ” Come to Me all who are burdened and heavy laden and I will give you rest. Take My yoke upon you and learn from Me, for I am gentle and lowly in heart, and you will find rest for your souls. For my yoke is easy and my burden is light.” Matt 11:28-30
Also wondering what happen to the “sign up a friend” tab to think daily? It seams now I can only share a single message.
What an honor to receive a shout out! And I agree that good leaders should always be operating outside, or on the fringe, of their comfort zone because that is where great things happen! It also sets an example for others that complacency is not only where growth and learning stops but begins to atrophy.