We discount free information.

People value advice more if they have paid for it, even if it is the same as advice they got or can get for free somewhere else.
Do you really need to pay for weight loss advice?
Do you really need to pay for, let’s say, “adult education”?
The answer is no. Of course, if what you want is a support system and someone holding you accountable because you don’t have self-discipline, then that is a “value-added service” that comes with the advice.
Consider Think Daily. It’s free. How many of you have your teen or older kids signed up? How many of your kids would even want to be signed up and read it every day?
I have kids, I know! Some do, some don’t. Why? As Jim Rohn would say, “We don’t know why. That’s just the way it is.”
How many of you have spent your life savings sending them to college?
Good information and advice is still good regardless of where it is from, whether it is from your grandmother, your Dad, your pastor, your professor, in a book, or in a YouTube video.
You’ll get better at recognizing good from bad quickly as you learn more and try things. That’s called wisdom.
Life is a series of negotiations and problem solving, whether you realize it or not.
Larry: love your daily posts. This one definitely rang true for me, as many do. I’d ascribe a clear willingness to take on problems and make decisions as s cornerstone of my career success. And we’re talking 40 ir so years now! Further, similar to what you’ve often said, so called problems are actually opportunities. Opportunities to demonstrate one’s chops and also to learn from!
You know LJ, I have had this on my mind for the next generation lately. Imagine if a young person were to learn from you at The School of Entrepreneurship, then call around to local home improvement and home service businesses to apply for a junior manager role that fits their liking. The makes a deal with them to help solve problems by implementing what they are learning. And once they graduate a year later for department management or two years later for general management they could get their certificate from us and a raise in earning and opportunity to move up the chain. Wouldn’t that be an investment worth making versus college or trade school? I know there are tons of businesses and young people who could benefit from such a path and direction. They may even find their calling a little earlier in life. I could go on about all of the cool benefits of doing this, the perks of such roles in business, and how parents could actually get behind their young, inspired, ambitious, and gifted future leader(s) and become their biggest fans through the journey. I could go on and will go on as we launch the SOE Trades Leadership Program precisely with this in mind. “Enriching the lives of tomorrow’s leaders today, together.” We read and hear to often these days “I don’t know what to do with my life” from young people. To me this is solved. They just don’t know it’s an option, yet. But we are dead set on changing that, for good! Thank you for sharing this message. And parents, get your kids enrolled today and build a game plan with them. We can help. SOEBlueCollar.org is where you can learn how. More great things happening to improve contracting for good coming down the line. This is exciting!
Larry- I think this is how I got to be the Vice President of Clinical Services for a company! Great advice!