Who do you need to be?
Be the leader of the company you want to have, not the one you have now. Who do you need to be to make what you want happen?
Leaders – are you having fun?
Having fun is a sign that you are doing something right. If you're having fun then your people are probably happier too. Are you having fun?
The Ad for the Ad
A headline is the ad for the ad. It tells people whether they should read or look at the rest. The right headline can make an advertisement perform twice as well or more than the wrong headline. Do you have the right headline?
Can you do this?
Someone messed up. Can you fix it with them without destroying the relationship? How good of a leader are you?
Long way to go? Keep your chin up!
Focus on progress, not perfection. Don't think about how far there is to go to the goal or ideal situation. Think about what progress you made today - that's what you can control. Compare yourself to where you started and where you were last month, not to perfection. Then today,…
Don't confuse movement with progress.
You can knock out tasks all day long; you can be busy doing stuff; you can fill all your time doing this and that and still not get anything done that will matter much tomorrow. It's really short-term thinking vs. long-term thinking. What is most important? What will make the…
Freedom in the 50 states
An annual report compiled by the CATO Institute ranks freedom the the fifty states according to many metrics of personal freedom, free markets, taxation, etc. The top five freest states? #1 New Hampshire #2 Florida #3 Nevada #4 Tennessee #5 South Dakota The bottom five? #50 New York #49 Hawaii…
Outspend your competition
While you may not have the budget of your big competitors, you can outspend them in one area and win because of it. Time. Spend more time with the customer than they do. Care more and show it. Ask more questions and listen more. Build a relationship. You will activate…
Rebel.
Don't do things the same way others do unless you want to split the results they are getting now with them and probably many others. My businesses Basement Systems, CleanSpace, Dr. Energy Saver and Total Basement Finishing have rebelled - and are winning. What can your business do differently to…
Own your power
The victim says the world owes them a living (or something else). The visionary leader owns their power to execute around their aspirations. They cultivate wisdom, learn to be creative, and take action. You?
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Fantastic concept. “Ad for the ad” is a simple and powerful strategy for marketing. Like a well-crafted headline on a news article, a reader/viewer/user will notice your ad and want to learn more. This is an excellent way to stay consistent with a brand.